The ‘Infinite Scroll’ Hits Netflix: How the New Interface Changes Everything

Netflix has revamped its mobile app, aiming to make content discovery easier with a vertical video streaming feature called Clips and a new interface design.

Netflix has undergone a major design overhaul of its mobile app. The new interface and features have been initially rolled out in some countries. The company plans to make the update available to a wider audience in the coming months.

The new interface is being rolled out gradually.
The new Netflix mobile interface is currently active in countries such as the US, UK, and Canada. The update will be gradually rolled out to other regions. Turkey is among the countries that do not yet have access to this new experience.

The Clips feature stands out.
The most notable feature of the new release is the Clips feature. This feature offers short videos from TV series and movies. Trailers, highlights, and behind-the-scenes footage are included in this stream. The content is presented in a way that is optimized for mobile use.

Vertical Video and Infinite Scrolling
The Clips tab operates in a vertical video format. Users scroll through content, offering an experience similar to video streaming on social media applications.

The menu structure has changed.
Netflix has also updated the navigation structure within the app. The top menu has been expanded to offer more options. Changes have also been made to the bottom menu. The “New and Popular” tab has been removed and replaced with “Search” and “Clips” tabs.

It facilitates the monitoring decision.
Netflix designed Clips to help users decide what to watch more quickly. Users can save their favorite content directly using the “Add to My List” option. Content can also be easily shared. The Discover section also makes it easy to find new content to watch.

Content Types to be Expanded
Netflix plans to further develop its Clips feature. Podcasts and live streams will be added to the service in the future. It will also offer content curated according to different interests.

When will it be available in Türkiye?
The new design is not yet active in Türkiye. However, the update is expected to be rolled out globally in the coming period.

What are Netflix Clips?
A new streaming feature offering short videos from TV series and movies.

In which countries is it used?
It is active in countries such as the US, UK, and Canada.

Does it exist in Türkiye?
No, it’s not yet available in Türkiye.

How does Clips work?
It offers vertical video and scrolling content viewing.

What has changed on the menu?
New tabs have been added, and some old tabs have been removed.

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